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OddsRelay

For affiliates

Odds data for betting affiliates.

Affiliate revenue follows the click, and the click follows accurate, current data. A best-price table that is wrong loses trust and the conversion with it. OddsRelay supplies the odds data behind high-converting comparison content as one clean API, with bet365 included and coverage maintained for you.

The job to be done

Show the right price at the moment a reader is ready to click — accurately, across many books, without maintaining dozens of integrations.

The data you need

Accurate best-price data

A comparison that is correct when it loads — the foundation of a click you can be paid for.

Wide, current coverage

The books your readers compare, including bet365, kept current as prices move.

One consistent schema

Every book in the same shape, so building and maintaining comparison pages is a lookup, not a per-book project.

Room to grow

Add feed types, add-ons or regions to your key without re-platforming your data layer.

How the feed fits

  • One feed behind every comparison page and best-price module on your site.
  • Normalised data means accurate tables without per-book reconciliation.
  • A wrong price at the moment of the click costs the commission, not just trust — maintained coverage keeps your highest-converting pages correct.
  • bet365 is included, so your comparisons are not missing the obvious book.

Integration shape

01

License access

A scoped key for the feed types, markets and regions your content covers.

02

Build comparison pages

Pull the normalised board and render best-price tables and modules directly.

03

Stay accurate

Refresh on the feed cycle with ETag/304; coverage maintenance is handled for you.

04

Expand

Add feed types, add-ons or regions to your key as your content grows.

What changes

  • Comparison content readers trust at the moment of the click.
  • Lower maintenance on your highest-value pages.
  • A data layer that grows with your site.

Proof

Powers a leading UK matched-betting platform.

Live coverage, freshness and status are published on the coverage dashboard.

Questions

How current is the data at the moment of a click?

The feed refreshes on a tight cycle and every payload is timestamped, so the price a reader sees is current. Live freshness is published on the coverage dashboard.

Do you handle affiliate links or tracking?

No — OddsRelay supplies odds data only. Your affiliate links, tracking and commercial relationships stay entirely yours; we are the data layer underneath.

Is bet365 covered?

Yes — bet365 is included, so your comparison tables include the book readers expect.

Can I cover more than the UK?

UK is the live market today; regional views (South Africa first) arrive through the same integration as your coverage expands.

Make every comparison accurate.

Start a free trial of the full UK feed, bet365 included, and build best-price content that converts.