Comparison
OddsRelay vs OpticOdds
OpticOdds is the operator-grade incumbent in aggregated odds data, and it is genuinely strong: real-time odds stated from 200+ sportsbooks, sub-second push delivery, public developer docs, and a client list its own pages put at 200+ companies. The honest difference is who the product is built for. It delivers fast, broad raw odds streams to sportsbook operators, traders and platforms, accessed through a sales conversation; OddsRelay's odds data API delivers a UK feed already matched against exchange lay prices and rated, bet365 as standard, starting from a self-serve trial key. Which one fits depends on whether you are running a trading desk or building a matched-betting product.Powers a leading UK matched-betting platform.
Matched · rated
IllustrativeArsenal v Chelsea · Match Odds
Football · Arsenal
- Back · bet365
- 2.10
- Lay · Exchange
- 2.12
- Rating
- 98.1%
Paired, rated, liquidity-gated — qualifying loss and profit already computed. You render the row.
What OpticOdds does well
- Genuinely broad source coverage: its homepage and API page state real-time odds from 200+ sportsbooks, with bet365 and betting exchanges (Betfair Exchange including a lay source, Smarkets) listed in the public developer-docs table.
- A serious latency posture: stated sub-second delivery — 'delivers odds in under 800ms' — with a push-stream option. That is credible in-play capability this page does not claim parity with.
- Fully public, well-structured developer documentation with published rate limits — no login wall, which is rarer than it should be at the enterprise end of this category.
- A product surface well beyond raw odds: alongside the data feeds, its pages list an odds screen for traders, a bet builder/SGP engine and automated trading tooling.
- Real market standing: 'Trusted by 200+ companies' by its own count, and part of Gambling.com Group's (Nasdaq: GAMB) Sports Data Services division.
- Early AI distribution: it announced in June 2026 that it powers live sports-betting queries inside Perplexity Computer — its first consumer-facing deployment — after shipping an MCP integration for Anthropic's Claude in May 2026.
Side by side
| Dimension | OpticOdds | OddsRelay |
|---|---|---|
| Core output | Raw odds (stated real-time) plus an odds screen, bet builder/SGP and trading tooling; no matched-betting, oddsmatcher or back-vs-lay rated output is documented on its API page, FAQ or docs. | Back prices arrive already paired to a live exchange lay price, rated, with the qualifying loss computed — oddsmatcher-ready. |
| bet365 | Listed in its public developer-docs sportsbook reference table, as a raw odds source. | Included as standard across all seven feed types, already matched — see the bet365 spoke. |
| UK bookmaker depth | Does not list a UK region or UK coverage category — geographic labelling is per-book parentheticals (e.g. 'Betano (Argentina)', 'PointsBet (Ontario)') with no region taxonomy. | 60+ UK books including the domestic names big aggregators skip, normalised into one schema — live on the coverage dashboard. |
| Exchange lay prices | Lists Betfair Exchange (including a lay source), Smarkets and Limitless Exchange as raw odds sources; does not list Matchbook; lay prices appear unpaired, as sources rather than matched output. | Three exchanges — Betfair, Smarkets and Matchbook — with lay prices and liquidity pre-paired to every bookmaker back price and rated. |
| Regions | No region-based feed taxonomy is listed; one South-Africa-facing book (Supabets) appears in the docs table, and Nigerian bookmakers such as Bet9ja, SportyBet and BetKing are not listed. | Deep UK today; South African and Nigerian domestic books are on the roadmap — stated as roadmap, not shipped. |
| Latency & delivery | States sub-second delivery ('under 800ms') with a push-stream option — a genuine strength. | ~3s pre-match polling, built for pre-match matched output. If in-play trading speed is the job, we do not claim parity — they are the stronger tool. |
| Pricing posture & trial | Sales-gated: the pricing page is a multi-step request-pricing contact form with no published tiers; the API FAQ references a free trial but documents no self-serve signup path, with access routed via a sales rep. | A self-serve free trial key first, then a scoped licence and a plain conversation. |
Where OpticOdds is the right pick
If you are a sportsbook operator, a trading team, a platform provider or a betting app that needs in-play speed and source breadth, OpticOdds is likely the correct choice. Stated sub-800ms delivery with a push stream, 200+ sportsbooks, an odds screen, bet builder/SGP tooling and trading automation — that is an enterprise product surface this page does not compete with, and its public docs with published rate limits let you evaluate the shape before you ever talk to sales.
Its sister brand OddsJam — the two share a parent in Gambling.com Group — is compared separately at the OddsJam comparison. The comparison on this page only becomes interesting when your product is a UK matched-betting or arbitrage tool. Then the question stops being "how fast and how many books?" and becomes "who does the matching?" — a different product decision, set out plainly in the API docs and the rows above.
The gap that decides it: matched output
The unit of value in an oddsmatcher or arb scanner is a pair: one bookmaker back price, one exchange lay price, same selection. OpticOdds lists the raw materials — bet365 in its docs table, a Betfair Exchange lay source, Smarkets — but nowhere on its API page, FAQ or developer docs does it document a matched, oddsmatcher-style output: no back-vs-lay pairing, no ratings, no qualifying-loss maths. That layer is left for you to build and maintain. From OddsRelay, each row arrives pre-paired and rated, with the liquidity that makes the lay real — see the matched-betting spoke and the exchange-lay page.
The second gap is regional shape. OpticOdds labels books with per-book parentheticals rather than a region taxonomy — no UK, South Africa or Nigeria region categories are listed, one SA-facing book (Supabets) appears, and Nigerian domestic books such as Bet9ja, SportyBet and BetKing do not. OddsRelay is UK-deep by design: 60+ UK books, bet365 as standard, and all three UK exchanges including Matchbook, which OpticOdds does not list — with SA and NG stated honestly as roadmap. And to be equally honest the other way: on latency and raw breadth their numbers are stronger, and nothing here claims otherwise.
Test the difference in an afternoon
Access is the practical asymmetry. OpticOdds' pricing page is a request-pricing form and its API FAQ routes access via your sales rep — a normal enterprise motion, but slower when you are a small team wanting to test this week. Here, a free trial key puts the matched UK feed — bet365 included — into your own product the same day, and the live coverage dashboard shows freshness and uptime before you sign anything. The same feed powers a leading UK matched-betting platform in production. Other rivals are compared on the comparison hub.
Pick OpticOdds if
- You are a sportsbook operator, trading desk or platform provider and in-play speed is the requirement — their stated sub-800ms push delivery is the stronger tool.
- You want very broad source coverage — 200+ sportsbooks stated — and raw prices are the product.
- You need the wider enterprise surface: an odds screen, bet builder/SGP engine and trading automation.
- You have procurement capacity and a sales-led evaluation suits how your team buys.
Pick OddsRelay if
- Your product is a UK oddsmatcher, arb scanner or matched-betting tool and you want paired, rated rows — not raw prices to process yourself.
- You want UK depth beyond the aggregator staples: 60+ UK books, bet365 as standard, in one normalised schema.
- You want all three UK exchanges — Betfair, Smarkets and Matchbook — with lay prices pre-paired to back prices.
- You would rather start on a self-serve trial key today than begin with a sales conversation.
Questions
Does OpticOdds include bet365?
Yes — as of 2 July 2026, bet365 is listed in OpticOdds' public developer-docs sportsbook reference table as a raw odds source. The difference is not presence but shape: OpticOdds delivers bet365 as raw prices for you to process; OddsRelay includes bet365 as standard in a UK feed that arrives already paired to exchange lay prices and rated.
Can I build a matched-betting product on OpticOdds?
The raw materials are listed — bet365, a Betfair Exchange lay source, Smarkets — but no matched-betting, oddsmatcher or back-vs-lay rated output is documented on its API page, FAQ or docs, so pairing selections, rating them and computing the qualifying loss all land on your engineering. Its geographic model is per-book labels rather than a UK region, and Matchbook is not listed. OddsRelay delivers that processing done, UK-first.
Is OddsRelay faster or broader than OpticOdds?
No, and this page does not claim it. OpticOdds states sub-second push delivery from 200+ sportsbooks; OddsRelay polls pre-match prices roughly every three seconds across 60+ UK books. The honest comparison is speed and breadth versus UK depth and matched processing — pick by which of those your product actually runs on.
Where do these competitor facts come from?
Every claim about OpticOdds on this page is taken from its own public pages — the homepage, the Sports Betting API page, the developer-docs sportsbook table, the pricing page and the API FAQ — plus its parent group's public announcements, each linked in the sources block with the date we last checked it. If something has changed since, their pages win.
Keep comparing
The odds API pillar
The full product: coverage, feed types, processing and delivery.
Matched-betting data
What the processing layer replaces in your build.
bet365 odds API
Included as standard, already matched — the beachhead book.
The comparison hub
Every provider comparison, one honest index.
vs OddsJam
The consumer-tools sibling under the same parent group.
What oddsmatcher-ready means
The output shape that separates raw feeds from matched ones.
Test the matched difference
A free trial key delivers the matched UK feed — bet365 included — into your own product today; the live dashboard shows coverage and freshness before any conversation.