Skip to content

Glossary

Odds comparison

Odds comparison shows the best available price for a selection across many bookmakers, helping users find value and helping sites monetise.

An odds-comparison product lists a selection's price across books and highlights the best. It depends entirely on wide, fresh, normalised coverage. Get any of those wrong and the comparison is misleading.

OddsRelay delivers this as part of one already-matched feed. See live coverage on the coverage dashboard.